There’s a lot of talk in the online space about funnels and how they’re the key to making bank in your business. But ya know what? I disagree.
That’s why I did a livestream inside my group The Lit Up & Loaded Entrepreneur to talk about why funnels don’t work (and what does).
Here’s what I shared:
• Dispelling the myth of funnels (1:42)
• The game has changed because your audience has a wider set of options (5:59)
• Why a funnel might be a piece of the puzzle, but it isn’t the whole puzzle (10:05)
• The new paradigm of marketing (13:40)
• Knowing how to bring all of your puzzle pieces together (25:55)
• Being willing to grow and change as our industry continues to grow and change (33:38)