Knowing the point of your strategy & how the actions you’re taking will help you get results

You see and hear your peers doing all sorts of things to bring in new leads, new followers, and new revenue streams…and it’s overwhelming to say the least. 

Should you be implementing Masterclasses, too? How important are Reels, really? And are freebies still a thing? 

Let me tell you now that the “it’s working for her, so maybe I should do it too” isn’t the qualifier I recommend using when it comes to choosing a strategy. 

That is why I went live in The Lit Up & Loaded Entrepreneur to discuss knowing the point of your strategy and how to ensure the actions you’re taking will help you get the best results.

If you’re wondering how to stop the shiny object syndrome with different strategies and really hone in on strategies that can work for you, you’ll want to tune into this one! I break down exact examples for you and we talk about how to make sure they align with your desired outcomes so no action you take is wasted!

In this replay, you’ll hear:

  • The point of doing a paid Masterclass, Reels, or a podcast and questions to ask yourself to help you figure out if it’s a strategy that makes sense for you (or any other trend in our space for that matter).
  • My thoughts around giving away free stuff in your business (despite what our industry is saying) and how to make sure it actually serves your bottom line.
  • The state of the buyer’s journey right now in our online space and what it means for you and the funnel strategy you choose for your business.


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