Season Two with Sam gives you a behind-the-scenes look at running a six-figure business and scaling to even more. Sam has been running her digital marketing agency for a few years and is ready to scale, adding new services and new team members along the way. Tune in to learn how she tackles new obstacles and makes decisions in her biz, and get ready to be inspired by hearing the mindset of a six-figure business owner.
Episode 1: A Six-Figure Business Ready For More (Meet our New Coachee)
In this introductory episode of Season 2, meet our new coachee: Sam! Sam has been in business for a few years and is looking to scale beyond the six-figure mark while adding new services and new team members to her biz. Tune in to hear how Sam left her corporate job, built a six-figure agency […]
Episode 2: The Foundations of Strategic Scaling (Session 1 with Sam)
In this very first session with Sam, we set the foundation for how to scale and grow a business in alignment with the life you want to live! We’re highlighting the most important Qs to ask yourself if you want to scale in the most strategic way, how to know *exactly* when you’re ready to […]
Episode 3: The Real Truth Behind Hiring with Ease (Session 2 with Sam)
In Session 2 with Sam, we see how quickly and strategically a business can scale when smart decisions are made and time is dedicated in the right way! Plus, we discuss how to move forward and make progress despite setbacks any given week, the most streamlined, strategic and easeful way to hire your first team […]
Episode 4: The Psychology of Marketing + Creating a Hiring Process (Session 3 with Sam)
In Session 3 with Sam, we break down six-figure mindset hacks, dish out scaling advice you need to know if you’re hiring in your biz and get clear on the psychology of marketing (including a genius tip from a recruiter to help you snag more clients and leads)! Plus, I share one super honest truth […]
Episode 5: The Ultimate Success Mindset for Entrepreneurs (Session 4 with Sam)
In Session 4 with Sam, we talk about everything from the ultimate success mindset to the best way to use discounts in your biz to working with friends and family to hiring and building your ideal schedule. It is AMAZING what we cover in this one session and every single one of these concepts will […]
Episode 6: 5 Six-Figure Mindset Hacks (Close-Up with Lacey)
In this very first solo episode of Season 2, I (your host, Lacey!) discuss 5 mindset hacks to help you scale to six-figures (and way beyond). These are specific thoughts and beliefs that six and multi six-figure entrepreneurs have in place. I’m talking about the mindset hacks that will you get more leads and close […]
Episode 7: Simplify Your Sales Process (Session 5 with Sam)
In Session 5 with Sam, we discuss the place in your business where people BUY (& how to get clear on this so you can increase conversions and make more money), how to use down payments and fast action bonuses to book out your biz in advance and the power of using results to simplify […]
Episode 8: Personalized Follow Ups, Money Objections and Consistent Content (Session 6 with Sam)
In Session 6 with Sam, we discuss how to personalize your sales follow-up process so that you get more conversions and sign more clients, the #1 objection coaches NEED to master and a sure-fire strategic framework for planning your content so you stay consistent, create great brand awareness and attract ideal clients. Here’s how […]
Episode 9: Investments, Sales Funnels and Attainable Goals (Session 7 with Sam)
In Session 7 with Sam, we discuss expenses vs. investments and how I recommend walking through money objections with potential clients, how to remove decision fatigue for buyers by creating a sales funnel that sells into itself (with way more ease!) plus two business-building strategies that are predictive of sustainable, long-term income. Here’s exactly […]
In this second solo episode of Season 2, I discuss how to implement simple, sustainable strategy in your business so you can get the results you want with more ease and flow, the power of depth within a sales process (so you can create more effectiveness and better conversion rates) and 5 steps to experience […]
Episode 11: Creating, Sharing and Repurposing Content with Ease (Session 8 with Sam)
In Session 8 with Sam, we discuss how to create, share and repurpose content in your business to grow and scale with more ease (and even fun!). We talk about everything from online community building to content management to sharing your value and increasing your sales. This is six figure thinking around content and relationship […]
Episode 12: Big Results, Big Numbers and Big Takeaways (Session 9 with Sam)
In Session 9 with Sam, we discuss some big numbers and big results as we break down the ins and outs of Sam’s super fast growth (plus how she can use team to keep her sane AND scaling even more). Plus, we talk about what can be learned from time off and the difference between […]
Episode 13: Opt-Ins, Tripwires and Funnels that Convert (Session 10 with Sam)
In Session 10, we craft Sam’s buyer’s journey and continue to lean into the problem we identified last session: touchpoints. We’re talking about how to build a strategic funnel that converts and the best way to create opt-ins and products that give you more results in less time. Plus, Sam has big news to share! […]
Bonus Episode: The #1 Mindset Shift that Changes EVERYTHING in Your Marketing + Selling
In this bonus episode, I share with you the #1 mindset shift that changes EVERYTHING in your marketing + selling. If there’s one place I see entrepreneurs get stuck the most, it’s this. Because when you want to sign more clients, grow your audience and make more money in your biz it’s not enough […]
Episode 14: Fast Growth Demystified (Close-Up with Lacey)
In the third solo episode of Season 2, we deep dive into what makes fast growth possible, why quick success isn’t inherently better, and the importance of normalizing the challenges that come alongside growth. Between creating a well-oiled machine and choosing your trade-off, I’m sharing the beautiful AND not-so-beautiful behind-the-scenes of fast financial business success. […]
Episode 15: Smart Delegation and How to Take Back Your Time (Session 11 with Sam)
In Session 11 with Sam, we see that fast growth is possible AND that there are still things to figure out and challenges to solve along the way and that’s completely normal. We’re giving you the permission to handle changes in your business in a way that keeps you moving forward and discussing how to […]
Episode 16: The Tradeoffs of Quick Growth (Session 12 with Sam)
In Session 12 with Sam, we continue our conversation on quick growth, what it looks like and how to handle it in a way that keeps you feeling good and moving forward. We’re diving into boundaries with clients, onboarding team members and getting clear on priorities because those are the biggest keys to feeling good […]
Bonus Episode: The Most Valuable Lesson I’ve Learned as a Coach
In this bonus episode, I share with you the #1 thing every business owner needs to hear. As a coach, I’m behind-the-scenes in businesses from 7-figure companies to those just starting out and I see what truly moves the needle, impacts results, and makes people happy. If success that feels like success is your goal, […]
Episode 17: Lead Gen, Sign-Ups, and Creating a Buzz (Session 13 with Sam)
In Session 13, Sam shares two big changes (one she’s experiencing in life and one in business!) and we discuss how to move forward, set up great strategy, and feel good even in the midst of change. From the mindset of a CEO during transition to challenge sign-ups and lead gen, this episode continues to […]
Episode 18: The Four Things That EVERY Business Owner Must Do (Close-Up with Lacey)
In this fourth solo episode, I share the 4 things that go on behind-the-scenes of successful businesses (and the 4 things every business owner who wants more clients, more ease, and more success *must* do). These four things are fundamental to running a profitable, sustainable business, so I’m breaking down what they are and how […]
Episode 19: The Power of Decision in Business (Session 14 with Sam)
In Session 14 with Sam, we discuss what it looks like to “decide” (and how decision can create quick results) and talk about how to increase interaction and engagement within a sales funnel. If I had to point to the one thing that changes the game for most of my clients, it’s a decision mindset […]
Bonus Episode: The Coronavirus and Its Impact on Business
Should I change my offer? Is it gross to sell right now? Should I cancel my in-person event? I’ve been getting a lot of Q’s about the coronavirus (and its impact on business) and I have a lot of thoughts. Because while we should take necessary precautions, we don’t want to panic or assign big […]
Bonus Episode: The Power of Perspective in the Face of Uncertainty
In this bonus episode, I join Success Coach, Ariel Frey, for an interview on how to stay positive during these difficult times. We talk about the most important things you can be doing mindset-wise, how to navigate anxiety and intense emotion, and everything else you need to know right now about long-term uncertainty in life […]
Episode 20: Intentional Scheduling and Daily Mindset (Session 15 with Sam)
During this session with Sam, we dive into mindset, time-blocking, what to do when it feels hard to take action, and even what to do when your clients aren’t taking action. This is a foundational episode that digs into the scheduling, mindset, and other daily challenges we all face at every stage of business (from […]
Bonus Episode: Problems vs. Tradeoffs and How This Changes EVERYTHING in Your Business
In this bonus episode, I’m getting specific and sharing real-life examples of a concept that has the power to completely change your business. If it feels like each day is riddled with tasks you wish you didn’t have to do, and you want more ease and joy when you start your day instead, this episode […]
Episode 21: Funks, Follow-Ups, and How to Get a ‘Yes’ When You Pitch (Session 16 with Sam)
In Session 16 with Sam, we see how quickly things can shift and clients, ideas, and results can show up once you direct your focus and energy in a way that feels good. Plus, Sam and I dig into the ins and outs of pitching podcasts and collaborations, including how to pitch, how to create […]
Episode 22: Real Talk on Coronavirus, Business Principles, and Adapting NOW (Close-Up with Lacey)
In this 5th solo episode, we discuss what’s on everyone’s mind right now: The changes that COVID-19 has brough and how to adapt in your business so you can not only get through but actually get results. I’m sharing the 3 business principles that apply even during a recession, depression, difficult time, or uncertain season. […]
In this session, Sam and I have a different conversation than what you’re used to. We get honest about depression and what to do when you think you might need support, how to feel better in your business (and the trap that keeps many people stuck for far too long), and the one thing that’s […]
Bonus Episode: Why I’m a Hard Coach to Work With
This might surprise you, but I’m not an easy coach to work with. If you’re looking for someone to really go easy and not dive into ALL. THE. THINGS. you truly WOULD NOT enjoy working with me. I don’t expect you to bring a piece of paper and a pen to our first call […]
Episode 24: How to Increase Conversions and Sales (Session 18 with Sam)
In Session 18 with Sam, we see how fast things can change, celebrate a big win, and discuss all things sales and conversions. From using FB groups to foster relationships to what makes (and breaks) a sale to making sure clients not only want your program but feel sure in taking the next step, this […]
Episode 25: Coaching around COVID-19 and How to Quickly Build a 1:1 Practice (Session 19 with Sam)
This is the first session in which Sam and I discuss the Coronavirus and its impact on Sam’s business. It feels so relevant to have captured this conversation because, over the course of the next few episodes, you’ll get an inside look at exactly how one business owner is navigating this new season. We also […]
Episode 26: Price Points, Pain Points, and Innovating in Business (Session 20 with Sam)
In our last (recorded) session with Sam, we further discuss COVID-19 and its effects on Sam’s day-to-day plus business as a whole. We’re breaking down how Sam is responding, what makes sense to offer, how she’s innovating and adapting, and what it looks like for her to navigate price points and pain points while her […]
Episode 27: Takeaways and Lessons Learned (Final Wrap Up with Sam)
In this episode with Sam, we wrap up the second season of LITerally! I’m asking Sam to help close out her journey by asking about her biggest lessons learned, the most difficult parts of being coached *while* starring on a podcast, and what she’s taking away from these six months together. Plus, Sam’s sharing what’s […]